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マーケティング及びイベントのスペシャリスト

年収:800万 ~ 1400万

ヘッドハンター案件

部署・役職名 マーケティング及びイベントのスペシャリスト
職種
業種
勤務地
仕事内容 ヨーロッパ最大手のフランス系金融グループ、(証券、銀行)のBrand &
Communications部において、Marketing & Events Specialistを募集しております。(事業法人、金融法人対象)
英語で恐縮ですが、職務要項は以下になります:

職務概要
The Marketing & Events team plans and executes all CIB Japan’s external events, by liaising with key stakeholders to align events with the strategic priories of the business and increase brand visibility. They also support business stakeholders to develop marketing strategies for both internal and external audiences, working closely with sales, product specialists and research teams.

職務内容
Marketing
1. Manage marketing strategies and execute campaigns to promote specific    
business and bank wide products and services, aimed at both internal and
external audiences (institutional/corporate).
2. Partner with business stakeholders to gain strategic context to support
business/marketing objectives, in order to tailor content for target audience
or client type and develop product collateral in collaboration with sales,
product specialists and research teams.
3. Develop strong relationships with key business stakeholders in APAC, along
with marketing counterparts in different business divisions or regions.
4. Working with Sales, Compliance and Legal, enforce a robust marketing and
compliance framework to ensure all marketing materials are compliant.
5. Digital & innovation - fully utilize digital channels to promote campaigns e.g.,
websites, SharePoint, client eDMs etc. Adopt new digital tools in which to
engage target audience and provide transparency around tracking and
ROI/monetization.
Put in place KPIs for marketing materials and campaigns and feed insights
back to business stakeholders.
6. Drive external marketing initiatives at a bank wide level e.g., pitchbooks,
videos, websites.
7. Work with regional/global team to translate and deploy global campaigns.

Events
1. Work both independently and as part of a collaborative team, to organize
physical/virtual/hybrid events including external/hospitality events, 3rd party
sponsored events, conferences/seminars, roadshows at a business or bank
wide level.
2. Share best practice, new guidelines or topical information across the broader
B&C team, providing practical suggestions/support where possible.
3. Work with regional/global B&C teams on cross region/cross border events as
necessary.
4. Liaise with business stakeholders on event requirements and advise on
format, logistics, venue suggestions, budgets, compliance and approval
protocols.
5. Cultivate relationships with vendors and service providers, to deliver cost
effective/high quality events e.g., digital vendors, F&B outlets, hotels etc.
6. Work with APAC business stakeholders to evaluate and negotiate industry
events and sponsorships, including management of all related contract
negotiations, activation and due diligence.
労働条件 会員と面接の際に明示
応募資格

【必須(MUST)】

応募資格
Technical & Behavioral Competencies
1. Ability to master digital event tools and provide data analytics and insights
around events.
2. Excellent verbal and written skills in Japanese and English-knowledge of design/
branding and good writing skills are essential.
3. Working knowledge of Word, Excel, PowerPoint, SharePoint and open to new
technology.
Basic knowledge of Adobe Creative Cloud programs (e.g., Premiere Pro,
Photoshop, Light room, After Effects, etc.) would be an advantage.


【歓迎(WANT)】

Specific Qualifications
1. Solid knowledge of the financial services industry, regulatory frameworks and
culture-prior experience of the APAC market and Investment Banking is an
advantage.
2. Prior video filming/editing skills is an advantage.
3. 3+ years (ideally 5+ years) of relevant event marketing/marketing experience
(agency/in-house), ideally having worked with financial services firms in some
capacity.


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更新日 2022/11/30
求人番号 2486238

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