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Senior Marketing Manager
年収：800万 ～ 1500万
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特集求人
本求人は、「プレミアムステージ」をご利用でなくても、ビズリーチ会員であればどなたでも閲覧、応募が可能です。
グラクソ・スミスクライン・コンシューマー・ヘルスケア・ジャパン株式会社
| 部署・役職名 | Senior Marketing Manager |
|---|---|
| 職種 | |
| 業種 | |
| 勤務地 | |
| 仕事内容 |
Shumitect has been one of the most successful brands in Oral Care (Paste) market. Our market share has been no.1 in the past 8 years, with the growth rate average 7% (vs market average 3%) The brand uniquely offers “Care for sensitive teeth” and keeps delivering the products to innovate the category. And most importantly the brand strength is rooted at the equity of “Dentist recommended brand “While, we are keeping the leadership position in market, there still is an enormous potential to untap the penetration of sensitivity sufferers. The job is to keep driving the high growth of the brand working closely with the other functions, and with global team on brand strategy and brand development. Directly manage the team with 2 members. Key Responsibilities ・Goal: Deliver sales, market share & profit targets of Shumitect Brand by developing commercialization plans that achieve brand and sales targets. ・Strategy building: Lead to develop strategies via RGM (Repeatable Growth Model) and LRP (Long Range Planning 3-year cycle) process by fully understanding and driving where-to-play / how-to-win choices. ・Innovation: Lead & drive innovation process to achieve our business goals and deliver innovation sales targets. As well as managing the product portfolio (Appropriate # of SKUs by the platform and prices, sizes) ・Communication & Media and activation: Lead and drive communication & media strategy with Media/Digital Lead ensuring the 360 approaches in com, and an integrated approach (off/online) in media. Develop local relevant programs. ・Partner with CSM (Customer Shopper Marketing) team to firm up the in-store and KA collaborations, to full influences the shopper at POS. ・Partner with Expert team (Dentist marketing) to firm up the expert plan reflecting the brand strategy, and full maximize the dentist endorsement. ・Manage global/regional/BU (business unit) stakeholders: Work closely with the key stakeholders focusing on the local consumer insights, business drivers to develop the brand strategies ensure successful execution. |
| 応募資格 |
【必須（MUST）】 ・Strong marketing and brand building experience in FMCG (minimum 5-7 yrs.)・Strong strategic thinking and problem solution to understand a big picture and prioritize actions to make difference in market. ・Strong business acumen: market/consumer insight, route to market, customers ・Experience of new product innovation and launch including commercial executions. ・Strong people management skills ・Good understanding of Japan, FMCG and categories/channels ・Experience of leading cross-functional teams ・Excellent communication skills, both verbal and written and in English and Japanese. ・Lean in the Haleon leadership behaviors of Consumer oriented, being collaborative, embrace diversity and lead the team with growing mindset and agility. |
| アピールポイント | 新規事業 海外事業 成果報酬型 管理職・マネージャー 完全土日休み フレックスタイム 月平均残業時間20時間以内 |
| 受動喫煙対策 | 屋内禁煙 |
| 更新日 | 2024/08/21 |
| 求人番号 | 3793048 |
採用企業情報
- グラクソ・スミスクライン・コンシューマー・ヘルスケア・ジャパン株式会社
転職・求人情報の詳細をご覧になる場合は会員登録（無料）が必要です