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Member Relationship Management (CRM) Manager - Japan Region

年収:800万 ~ 1100万

採用企業案件

採用企業

トリンプ・インターナショナル・ジャパン株式会社

  • 東京都

    • 資本金100百万円
    • 会社規模501-5000人
  • 日用品
  • アパレル・ファッション
  • 小売
部署・役職名 Member Relationship Management (CRM) Manager - Japan Region
職種
業種
勤務地
仕事内容 We are seeking self-motivated, strong Marketing leader with expertise in Member Relationship Management Team to join our growing Marketing Division in Tokyo, Japan as :

Member Relationship Management Manager



1) Role Purpose:

- The role of the Member Relationship Management Manager is to leverage, treasure and expand the Consumer Lifetime value for all of our brands in Japan through Member Relationship Program (CRM) .
- This position is responsible for the ongoing cultivation of the relationship between the brand and consumer that goes far beyond the transaction.
- The person brings an intentional, consistent approach to each brand that will provide value at every customer interaction, thus increasing loyalty.
- Define and implement meaningful Member Relationship Program Benefits for our most loyal consumers to increase the engagement with us.
- On top of that, makes sure that our Member Relationship Program is ever evolving and that we are as a Brand in her journey beyond the transaction
- Develop a CRM program and contribute to business growth through that program.


2) Roles & Responsibilities

In summary, the key Roles & Responsibilities of this position is broadly defined as follows:

a) Member Relationship Management (CRM):
- Collaborate with relevant departments to establish a new CRM platform
- Identify tools that will keep customers engaged throughout their purchase journey to develop customer loyalty and collect valuable customer information.
- Develop and implement a strategy to efficiently acquire new members
- Develop and implement a strategy to ensure that the acquired CRM members are cultivated as loyal customers
- Increases customer loyalty and trust: support and help in strengthening our CRM and Member Relationship presence and activities. Each touchpoint should include helpful, personalized information to provide positive consumer experience and build loyalty.
- Use consumer insight and data to create a positive brand perception and boost engagement across all channels. -
- Analyze data to inform business development and campaigns, working with the support of an analytics manager.
- Increase Member Relationship purchase frequency with effective CRM programs
- Define what strategy we should implement for each of the brand, based on the principle that highly engaged customers buy more, promote more, and demonstrate more loyalty.
- Establish a clear and actionable process of interacting with consumers through varied channels to develop and strengthen a relationship with her.
- Contribute to sales with an effective CRM program
- Drive and develop the necessary skills needed, which deliver to the company a Best in Class Omni channel Marketing function to maximize customer lifetime value.
- Responsible for development, execution, and continuous refinement of multi-channel Consumer Relations and the development of Member Relationship and CRM programs, roadmaps, and Consumer Relation strategies to maximize customer lifetime value.


b) Others:
- Support the developing the Marketing Strategy (short, mid and long term) to the Consumer Engagement Sr. Mgr
Develop the annual budgeting process against the commercial calendar and well-manage the A&P reporting to the Consumer Engagement Sr. Mgr
応募資格

【必須(MUST)】

- 8 years+ experience in related role in CRM, loyalty, member lifecycle management for direct-to-consumer brands
- Deep understanding of digital ecosystems
- Extensive consumer and competitor understanding
- 3 years+ team management/leadership experience in a large market.
- Cross Functional expertise and leadership to make alignment
- Experience in beauty / innerwear/ apparel business is a bonus
- Ability to inspire via strong presentation and communication skills
- Strong commercial understanding
- Proven ability to lead complex and multi-functional teams
- Project management skillset
- High drive + result orientated
- Fluent business language skills in Japanese and English

アピールポイント 地域活性化事業 管理職・マネージャー 完全土日休み フレックスタイム
受動喫煙対策

喫煙室設置

更新日 2024/10/10
求人番号 3844773

採用企業情報

トリンプ・インターナショナル・ジャパン株式会社
  • トリンプ・インターナショナル・ジャパン株式会社
  • 東京都

    • 資本金100百万円
    • 会社規模501-5000人
  • 日用品
  • アパレル・ファッション
  • 小売
  • 会社概要

    【設立年月日】1964年10月10日(※1886年ドイツにて創業)
    【代表者】代表取締役社⻑ ヴァンサン ネリアス
    【資本金】1億円
    【従業員数】501-5000人
    【本社所在地】東京都中央区築地

    【事業内容】
    1886年ドイツで誕生し、現在120カ国に販売拠点を持つグローバルな女性下着メーカー、ト
    リンプ・インターナショナル(株)。
    “一人ひとりの自信を高める”というビジョンを掲げ、着けごこちのよさと、デザイン性・機
    能性を追求した幅広い製品を発信し、美しく前向きに毎日を過ごすためのサポートをし続け
    ています。
    その中でもトリンプ・インターナショナル・ジャパン(株)は、日本でランジェリー(ブラ
    ジャー)のシェア2位、トリンプ・インターナショナルグループ内でトップクラスの売上を
    誇っており、ビジネス戦略において日本市場は最重要市場の一つです。

    【当社について】
    現在、インターネット市場の発展や、顧客ニーズの多様化など、市場環境は加速度的に変化
    しています。今回は、そういった変革期を乗り越え、さらなる発展を一緒に目指していただ
    く方を募集します。
    当社は、社員のことを『人財』と考えており、社員一人ひとりが安心できる環境で意欲的に
    働けるように、制度や福利厚生を充実させています。
    グローバルなビジネスフィールドの中で、新たなチャレンジをしつつ過去の慣例にとらわれ
    ない、新たな「トリンプ」を共に作り出しましょう。

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