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部署・役職名 | Campaign Contents Manager |
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職種 | |
業種 | |
勤務地 | |
仕事内容 |
The Global Campaign and Content Project Manager. It’s everything related to ideation, communication & content creation including but not limited to: -Campaign Project Leaders - Strategize & Orchestrate 360 IMC Activations for NLs, Pillar repush etc... Consumer trend/Competitor watch to generate new insights/ideas to fuel in digital/social mkt activations Develop campaign concepts/claims & transform big concept into social ideas/assets creation Based on the marketing calendar, craft impactful 360 activation plans in collaboration with stakeholders (PR/Digital/Advocacy/E-com/Retail/CRM/Edu etc...) 1. Orchestrate the development of 360 content strategy to ensure an integrated and impactful campaign 2. Align with Zones & Drive countries during specific meetings & workshops 3. Brief the agency for content creation and manage the relationship all through the project Create campaign digital assets and keep optimize by co-work with Zone and countries Drive consistency and relevancy across all touchpoints, aligned with the category strategy & brand priorities, and ensue 360 ROI Define and frame comm guidelines for local adaptation Draft IMC 360 notes to countries to make sure good local execution Work with Zones and drive countries to understand local needs, optimize content relevancy, track assets performance etc... |
応募資格 |
【必須(MUST)】 Metier specific・Interest / Insights in beauty and cosmetics trends with luxury aesthetic sense ・Familiar with Social Media ecosystem (Tiktok/Douyin/Wechat/INS etc...). ・In depth knowledge of consumer trends/behaviours ・Digital-marketing mindset / Social Content Creator Transversal DMI ・Brand DNA sensitivity ・Story telling / Brand marketing / Skincare Category Knowledge ・Good English Comm Skills (verbal & copy-writing) Transversal Group ・Project Management & Ownership & Leadership ・Collaborative team-work & Inclusivity ・Agility & Resilience |
受動喫煙対策 | その他 「就業場所が屋外である」、「就業場所によって対策内容が異なる」、「対策内容は採用時までに通知する」 などの場合がその他となります。面接時に詳しい内容をご確認ください |
更新日 | 2024/09/25 |
求人番号 | 3901351 |
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