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部署・役職名 | Join a Global Top Class Tobacco Company: Exciting Opportunity for a Paid Media Executive Position! |
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職種 | |
業種 | |
勤務地 | |
仕事内容 |
REPORTS TO: Paid Media Manager FUNCTION: Marketing ROLE SUMMARY The Paid Media Executive (Media planning and optimization) is responsible for developing and planning the paid media plan and its performance monitoring/optimization. This role develops the media plan aligned to business & campaign objectives, as well as allocating budget to ensure optimized spend. This role is required to have a strong understanding of overall business objectives and activation plans across all touchpoints, to ensure paid media is fully aligned, and integrated. Exploration of new media touch points is also expected as part of this role to achieve effective media targeting and performance, to best fit our target audience. This role also involves regular monitoring of media performance to ensure ongoing optimization, including milestone planning, and campaign adjustment. ACCOUNTABILITIES ・Develop paid media aligned to overall business objectives, and campaign objectives to ensure optimized reach to target audience. ・Synchronization and alignment cross-functionally to ensure the media plan matches campaign strategy and investment. ・Responsible for regular monitoring of media performance, and update to wider team to ensure visibility. ・Ensure smooth project management, and forward-looking process management to have enough time to adapt learning as ongoing optimization. ・Exploration of new media touch points for better media targeting and its performance to best fit our target audience. ・Responsible for related internal process and administration such as contract, PO, and its financial management. ・Develop media ad creatives aligned to overall brand messaging, visual expression, and media plan. Optimize creative expression as well as CTA to achieve better performance. ・Synchronization and alignment cross-functionally to ensure consistent messaging. ・Ensure all executions are fully compliant and approved by LEX before its delivery. ・Ensure media censorship and OTIF delivery of finalized resized assets to publisher. ・Exploration of new media touch points for better media targeting and performance to best fit our target audience. ・Develop and plan SEO strategy and tactics. Monitor performance to ensure always-on improvement. ・Responsible for related internal processes and administration such as contract, PO, and its financial management. ・Responsible for Japan market. |
労働条件 | LOCATION: Based in Japan |
応募資格 |
【必須(MUST)】 - 2+ years of experience in paid media planning and its optimization – both online media as well as offline media.- Excellent project management and interpersonal skills in agile manner. - Sufficient business level of language skills (both English and Japanese) to ensure quality of internal/external communication. - Experience working with cross-functional teams and external vendors. 【歓迎(WANT)】 Desirable:- Experience in consumer goods or regulated industries. - Experience in managing large-scale media ads investment under regulated marketing industry. |
アピールポイント | 自社サービス・製品あり 外資系企業 女性管理職実績あり 20代管理職実績あり シェアトップクラス 年間休日120日以上 ストックオプション制度あり 教育・研修制度充実 社内公用語が英語 |
受動喫煙対策 | 喫煙室設置 |
更新日 | 2025/04/06 |
求人番号 | 4190288 |
採用企業情報

- ブリティッシュ・アメリカン・タバコ・ジャパン合同会社
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- 会社規模501-5000人
- 日用品
- その他
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会社概要
【設立年月】2001年8月
【代表者】エマ・ディーン
【従業員数】約650人(2023年3月31日時点)
【本社所在地】東京都港区赤坂9丁目7-1 ミッドタウンタワー 19F
【事業内容】紙巻たばこ製品、加熱式たばこ製品、オーラルたばこ製品の輸入、販売およびマーケティング・販売促進活動
転職・求人情報の詳細をご覧になる場合は会員登録(無料)が必要です