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| 部署・役職名 | Market research（マーケットリサーチ）【担当課長・課長】 |
|---|---|
| 職種 | |
| 業種 | |
| 勤務地 | |
| 仕事内容 |
【職務内容】 The Market Research team belongs to the Business Intelligence and Planning, in the Marketing department, and is one of the core functions with Commercial analytics, Forecasting, and New Product Planning. This role is to provide an understanding of customer insights and market information based on the primary/secondary market research among customers （HCP, Patient, Payer, Co－medical, Caregiver）. Market research team usually partners with various cross functional teams depending on the project scope and objectives, such as Brand team, CEIT/MCE, Medical, CA, and also global/IBU to address to each of their business needs. ◆Overall Job purpose Market researcher is expected to be a strategic partner as an “insight expert” who works with brand team and other subject matter experts to uncover customers’ unmet needs and define opportunities by the clear logic and prioritization. The market researcher demonstrates a deep understanding of the needs of the customer and how the customer’s insights can be incorporated into the brand strategy to better select the solution that would boost the brand to thrive. ◆Responsibilities: ・Lead and manage the market research projects to achieve objectives independently, with controlling the timeline, resource/financial requirement of business partners in the most efficient way. ・Serve as a key resource within an assigned therapeutic area business and provide recommendations to influence on critical decision－making points （listed below as examples）, by leveraging primary/secondary market research results. －Localization of global brand strategy （MOT, Patient journey, Message development etc.） －Design the local executional plan （Segmentation, White card creation, DAC campaign etc.） －Brand health assessment （basically, belief perspective） －Business case assessment （input to forecast, analysis done by commercial analytics etc.） －Launch readiness / Customer planning process ・Develop holistic approach of measurement/learning plans of annual market research projects with the tight communication and alignment with the assigned therapeutic area brand team, and relative subject matter experts. ・Share learnings within the market research team, and even beyond functions to synergize and enhance the capability of marketing approach to explore customer insights and link them to the brand strategy/execution improvement. ・Explore the innovative approach of understanding about customers insights aiming for the productivity ・Exchange information with IBU MR（market research） organizations as a IBU family in a timely/frequently manner in order to develop the best practice of market research approach. ・Closely communicate with the global MR especially during the series of brand plan development research projects for the pre－launch, and early stage of post launch brands. 【勤務地】神戸本社 ※在宅勤務制度あり（週3日のオフィス出勤が前提） |
| 労働条件 |
【労働条件】詳細は面談の際にお伝えいたします（年収：800万円～1350万円目安） 賞与：年一回（個人業績結果及び会社業績結果に基づく業績変動賞与を翌年3月に支給する。） 諸手当：住宅手当、通勤交通費等 【受動喫煙対策】就業所内全面禁煙 【勤務時間】8 :45 ～17 :30 【在宅勤務制度】有 【清算制フレックス勤務】適応あり。（スーパーフレックス）フレキシブルタイム：5時～22時（昼休憩を除く）、1日の必要最低労働時間：4時間（半日休暇時は2時間）昼食休憩：12時～13時 |
| 応募資格 |
【必須（MUST）】 ・Bachelor’s degree・Minimum 3 years of experiences in Marketing research or either Marketing with demonstrate fundamental knowledge of the role of primary/secondary data ・Experience in either healthcare industry or market research vender/professional firm ・Written and oral Japanese and English skills, both at business level and above. ・Knowledge and experiences with marketing fundamentals （4Ps） ・Effective project management and execution skill ・Critical thinking, logical thinking, analytical ability, strategic thinking ability ・Problem solving skills （anticipate and resolve complex business problems, independently） ・Effective communication ・Basic skills of Microsoft excel to use/read the cross tabulation 【歓迎（WANT）】 ・Knowledge and experience of statistical approach of quantitative data analysis【求める人物像】 ・Strong communication, presentation skills with colleagues, cross functional teams, and Sr. leaderships ・Positive attitude, flexible for changes, prefer to analyze from complex information to answer to ‘why’ ・Peer coach other members, and leadership mindset to drive forward |
| リモートワーク | 可 「可」と表示されている場合でも、「在宅に限る」「一定期間のみ」など、条件は求人によって異なります |
| 受動喫煙対策 | 屋内禁煙 |
| 更新日 | 2025/03/25 |
| 求人番号 | 4320113 |
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